Category Archives: Marketing

Flashback: Psy-ops propaganda goes mainstream by Sharon Weinberger – Slate Magazine

You Can’t Handle the Truth: Psy-ops propaganda goes mainstream. By Sharon Weinberger Posted Monday, Sept. 19, 2005. Download the MP3 audio version of this story here, or sign up to get all of Slate’s free daily podcasts. [Image: A live … Continue reading

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Flashback: Joseph Matheny Interview July 2007

This exclusive podcast interview is with one of the founding fathers of Alternate Reality Gaming (ARG), Joseph Matheny. We talk about his history and expertise in ARG, how ARG should and should not be used in marketing communications, and how … Continue reading

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